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A big
part of our ongoing web hosting service is devoted to website
marketing. In addition to our search engine
submission and optimization efforts,
during the course of your web hosting agreement we will be providing
you with Internet marketing expertise on how best to use your
website to generate incremental income
utilizing our proven
Email Referral Program.
In addition to registering your website with over 800,000 search
engines every month (over 80% of website traffic comes from search
engine results - Georgia Tech) we will help you implement and
maintain this Email Referral Program with the folks you do
business with.
Our expertise will insure that you maximize your website's potential
without costly mistakes. Over 65% of website traffic comes as a
result of a referral from an email from a friend, relative, business
associate, customer or vendor
(Georgia
Tech)... |
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...here's how the Email Referral Program
works. Gather as many email addresses as possible
from the folks you do business with.
You simply send
an email that includes a link to your website with a 'spiff' of some
sort to all your customers and prospects asking that they forward
the email to 10 people in their address book that they think might
be interested in your products or services. We'll help you send this
email out the first time as part of our web hosting service and
teach how to do it again as needed in the future.
After 2 or 3
iterations of this email getting forwarded by the recipients, you
will have thousands of people with links to your website that came
in an email from someone they know.
Think about how
simple and yet effective this Email Referral Program is... if you
yourself receive an email from someone you know that includes a link
to a website, you are very likely to take a peek at the website and
if it appears that the website might be useful to you in the future
- you will likely 'bookmark' it for visiting at a later date.
Pretty much all other email you get is 'junk' and if you're like us
- it gets trashed immediately.
This is a very powerful tool for getting incremental business from
your website.
Your website needs to be dynamic and interactive in order to set it
apart from competition and maximize Internet sales potential. We
have assembled the best talent in web design, development and
marketing who understand that the more successful your website is,
the more profitable it will be for all of us.
...see also Marketing Services and
Website Promotion |